Articles and stories

March 6, 2019

Beat Stress by Teaching Your Brain to Switch Off

We’re in the midst of a productivity crisis: the more we work, the less productive we are. But perhaps the answer is in the question. Research […]
February 28, 2019

The Rise of Voice Search

The way we use the Internet is changing. Business Optimizer explores the stats behind the rise of Voice Search. As consumers, we are probably anecdotally aware […]
February 21, 2019

Meeting and Events Trends for 2019

Business Optimizer takes a look at some of the meeting and events trends that are expected to take off in 2019. Every year, the CWT Meetings […]
February 19, 2019

When Digitalisation Does Not Make Sense

We know that people love paper books and are more likely to trust printed marketing materials, but choosing paper isn’t only about enjoyment; there are some […]
February 14, 2019

8 Apps to Improve Your Meetings

Can technology help you improve your meetings? Business Optimizer considers  eight apps that could help you to ensure meetings are more productive and effective. These eight […]
February 12, 2019

Bill Gates and Gates Notes

As a source of inspiration from one of the most successful men on the planet,  Gates Notes is an interesting mix of philanthropic call to action […]
February 7, 2019

Ensure the Meetings You Host Are Successful

How much does a typical meeting cost your company? How much talent is in the room – and what is all that time costing? And what […]
February 5, 2019

How Paper Can Help Effective Brainstorming in Meetings

When brainstorming is actioned well it can make a meeting come to life.  Business Optimizer considers tips for ensuring your brainstorming in meetings is actioned well […]
January 25, 2019

Fake News – the phenomenon

Wherever you are in the world, chances are you heard a lot about “fake news” in 2018. While the idea of media bias is not new, […]
January 22, 2019

How to overcome writer’s block

Even the best writers can suffer from writer’s block from time to time. But, for whatever goal you are about to put pen to paper, there […]
January 17, 2019

The Benefits of Keeping a journal

Scientists and researchers have discovered what many diarists have known all along – keeping a journal is good for you! Last month, we looked at ten […]
January 15, 2019

Why You Should take Notes on Paper in Meetings?

Making a record of a meeting is essential if you are the meeting attendee tasked with taking minutes. But even if you haven’t been formally tasked […]
January 10, 2019

Neil Gaiman, The Storyteller

British author Neil Gaiman writes books that enchant children and adults. Born in Hampshire, England, in 1960, Neil now lives in Menomonie, Wisconsin, and Cambridge, Massachusetts. […]
January 8, 2019

Why you should be Doodling?

Move over adult coloring books – there’s a new creative hobby that requires nothing more than a blank sheet of paper, a pencil or biro and […]
December 27, 2018

How to Make (and Keep) a New Year’s Resolution

As we approach the end of the year, it is time to reflect on the year that’s gone and think about what we want to achieve […]
December 20, 2018

10 Best Productivity Apps from 2018

Business Optimizer shares its favorite productivity apps from 2018. 1. Google Keep Google Keep gives users a way to jot ideas down on virtual sticky notes. This […]
December 18, 2018

Will Traditional Journalism Fall Out of Use in 2019?

With print news sales trends defying all expectations, the rise of niche publications repeated accusations of “Fake News” at the highest levels, paywalls, and state-sponsored disinformation, […]
December 13, 2018

5 Paper Trends to Look Forward to in 2019

Our use of paper is evolving in response to technology evolution – as well as innovation in the paper sector. As we continue to seek the […]
December 11, 2018

5 Best Productivity Trends to Boost Your Performance in 2019

Productivity levels are at an all-time low. Despite all the new workplace technologies designed to help us work smarter and faster, productivity rates remain stubbornly stuck […]
December 6, 2018

10 Famous Journal Keepers to Inspire Your Own Journaling